TUNEDTM Attribution Engine

The first audio-trainedattribution engine

Audiohook links ad exposuresite activityconversion using an AI-powered system built on billions of impressions and years of real campaign data.

  • Order-level transparency
  • AI + real-world data
  • Data you can truly trust
The Challenge

Measuring the true impact of aclickless medium.

×

Listeners don't click ads

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Last-click models miss this channel completely

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Promo codes and URLs capture only a very small portion of impact

The result: Traditional attribution is incomplete — audio performance is often severely underreported.

The Solution

Connecting ad exposure to real conversions.

The first audio-trained attribution engine powered by AI and real-world data. Our system is built on:

  • Billions of impressions and conversion data points
  • Years of real campaign performance across industries
  • Identifying patterns humans and rules-based systems cannot

Our guarantee: Data you can truly trust.

How it actually works

From ad exposure to verified conversion — full-journey mapping with conversion-level transparency.

01

Exposure Tracking

We track dynamic ad delivery across podcasts and streaming.

02

Site Activity

Lightweight tracking setup captures page visits and key actions.

03

IP Matching

We connect ad exposure to later site activity using privacy-compliant signals.

04

Full-Journey Mapping

We capture delayed, cross-device, and multi-touch conversions.

05

Conversion-Level Transparency

Every conversion is linked to a unique order ID and individual conversion record.

06

Performance Clarity

See which conversions are attributed to Audiohook and how those conversions occurred.

Conversion-leveltransparency.

Every conversion is linked to a unique order ID and a full customer journey — from ad impressions through site activity to conversion. Reconcile billed conversions against your own records with no black-box reporting.

1

Ad Exposure

Podcasts & streaming

2

Site Activity

Visits & key actions

3

Conversion

Verified order ID

Attribution flow: ad exposure, then site activity, then verified conversion.

Trusted by 200+ performance brands

Kraken logo
Bushnell logo
Marathon logo
Apollo.io logo
Greenix logo
IPVanish logo
Hume Health logo
Good Ranchers logo
Codecademy logo
Ridwell logo
Stand logo
U Beauty logo
Kraken logo
Bushnell logo
Marathon logo
Apollo.io logo
Greenix logo
IPVanish logo
Hume Health logo
Good Ranchers logo
Codecademy logo
Ridwell logo
Stand logo
U Beauty logo

How conversions are attributed

We don't rely on clicks or simple matching. Our AI-powered attribution evaluates conversion probability by analyzing four key signals.

Recency

Time elapsed between ad exposure and conversion.

Frequency

Total ad impressions delivered to each listener.

Engagement

User behavior on site after exposure.

Pathing

Cross-channel interactions across the full journey.

We only count the conversions that are highly unlikely to convert without us.

The full picture

Measuring audio's influence on behavior beyond immediate action.

What we measure
What this means for you
Treat audio as a real performance channel with proven ROI — capturing actions that align with your customer's average conversion window.
Gain clear visibility into conversion outcomes across devices and channels, unlike old incomplete attribution models.
Make smarter optimization decisions — we only identify conversions that would not have happened without your Audiohook campaign.

The bottom line

  • We identify who heard your ad
  • We determine who converted because of exposure to our ads
  • We show you the exact conversions to prove it

Start a free campaign at audiohook.com — no credit card required.

TUNEDTM attribution, answered


  • Audio is a clickless medium. Listeners don't click ads, so last-click models, promo codes, and vanity URLs capture only a small fraction of impact. TUNED™ is built specifically for how audio actually works — influence happens first, then the consumer converts later through search, direct traffic, or another channel.

  • TUNED™ links ad exposure to site activity and conversion using an AI-powered system. We track dynamic ad delivery, capture page visits and key funnel events with lightweight tracking, and use privacy-compliant IP matching to connect exposure to later site activity and conversion.

  • We do not claim every conversion after exposure. Our model evaluates recency, frequency, engagement, and pathing signals to identify only the conversions that are highly unlikely to have occurred without Audiohook — filtering out conversions likely driven by other channels.

  • Yes. Every conversion is tied to a real order ID and displayed at the individual order level. You can reconcile billed conversions directly against your own order records — no black-box reporting.

  • TUNED™ captures delayed conversions, multi-touch journeys across devices and channels, and the full influence of audio beyond immediate action — including assisted conversions and incremental lift beyond last-click measurement.


Ready to measure audio with confidence?

See exactly which conversions your audio campaigns drive — with order-level transparency you can reconcile and trust.